Own your brand. Build your legacy.
Traditional brokerages extract value and control your future. Bellro flips the model — so you own the brand, the reputation, and the outcome.

Your brand
Your listings. Your clients. Your future.
( How it works )
We handle the complexity so you can focus on what matters — building relationships and closing deals under your own name.
Launch with a complete brand package — logo, website, marketing materials, and digital presence that's 100% yours to own.
Get the backend that powers top real estate brands — compliance, contracts, transaction management — without building it yourself.
CRM, listing management, client portals, and marketing automation. Everything you need, nothing you don't.
White-glove onboarding, ongoing coaching, and a community of leaders who've made the same leap.
Start solo or bring your team. Our infrastructure grows with you — add agents, expand markets, build your empire.
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Join the growing community of forward-thinking real estate professionals building their legacy with Bellro.

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Join TodayTestimonials
Hear from real estate leaders who've transformed their businesses with Bellro.

Founder, Haven Realtors
Radford, VA
"Bellro gave us the freedom to build our brand without sacrificing the support we needed. It's the best decision we've made for our team."

Founder, Bowman Real Estate
Hillsville, VA
"The transition was seamless. Bellro's platform handles all the backend so we can focus on what matters - our clients and our growth."

Founder, Maplehaus Realty
Christiansburg, VA
"After acting as a broker, I understand how much time gets lost in back office tasks. Bellro lets me operate with the independence of my own company while they take care of the behind-the-scenes systems. The result is real ownership and momentum, without the overhead and headaches."
( About Us )
Bellro exists for those who see beyond the transaction — for the leaders who want to own what they've built and define what comes next.
You're the agent who builds teams, closes deals, and grows businesses.
You've made everyone around you successful — the brokerage, the franchise, the system.
But when you look at what you've built, you see someone else's name on the door.
Leaders don't need permission to build something great — they just need the right infrastructure behind them.

The traditional brokerage model was designed to extract value from your work — not empower you to own it.
Splits that take your hard-earned commissions. Franchise fees that drain your margins. Brokerages that control your brand, restrict your freedom, and profit from your effort.
You've been renting your future — paying for the privilege to build someone else's business.
Bellro flips the script.
Your brand is your legacy. You built it — you deserve to own it. Bellro gives you freedom to lead under your name.
Your business should reward you, not theirs. Your growth funds your future, not your broker's. You earn more because you own more.
No ceilings. No corporate handbooks. Just freedom, structure, and support — your way. Bellro powers your vision, not their rules.
( Our Story )
I started my career like many of you — a top-producing agent who built a team inside a national franchise. I followed the playbook: sell more, recruit more, grow more. And I did.
But milestone by milestone, something felt off. I was building a business — but it didn't belong to me. Every deal closed, every agent mentored, every idea launched — it all fueled someone else's brand.
So in 2020, I did what most said was impossible: I built a real estate brokerage from scratch. It wasn't easy. Sleepless nights. Legal hurdles. Compliance mazes. Systems never designed for someone trying to do it all.
We scaled fast — from five agents to more than thirty, closing 700+ transactions and surpassing $200M in volume within two years.
On paper, it worked. But the truth was clearer than ever: the traditional model still doesn't empower true ownership. Even inside my own brokerage, I couldn't give my top performers what they deserved — the freedom to truly build their own brands, on their own terms.
That's when it clicked: I didn't need to continue building a traditional brokerage — I needed to build an entirely new foundation the industry has never seen before.
Leaders don't need permission to build something great — they just need the right infrastructure behind them.
That's why I created Bellro — the first brokerage-as-a-service platform.
Leaders don't need permission to build something great — they just need the right infrastructure behind them.
Bellro exists so you never have to choose between independence and support again. It's not about building my company — it's about empowering you to build yours.

Austin Cummings, Founder
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